Avery Law is pleased to have advised MX3 on its pre-seed investment round led by Tramlines.
Founded by industry veteran Omar Carr, MX3 is an AI‑first performance management platform designed for the $260bn global recruitment sector. Built to make people better through Human‑Led, AI‑enabled technology, MX3 translates operational objectives into real, actionable workflows for consultants supercharging productivity at a micro level and elevating performance across people‑driven organisations.
With more than three decades of experience leading international recruitment expansions, delivering PE‑backed transformations, and advising boards, Omar brings deep domain expertise to the venture. This expertise, combined with Tramlines’ hands‑on venture‑building approach, forms a strong foundation for building and scaling MX3.
The investment marks Tramlines’ first deployment from its fund and reflects its belief in working side‑by‑side with founders. Tramlines has been actively engaged with MX3 across strategy, product, and execution from the earliest stages, providing operational support and treating the partnership as a shared build rather than a passive capital investment.
Avery Law advised MX3 on all legal aspects of the raise, supporting the company through structuring, negotiation, and completion. This transaction underscores our growing track record advising AI‑driven and technology‑enabled businesses at pre‑seed and seed stage, as well as our work with experienced operators building new ventures at scale.
